9. 透明效果
透明效果仍旧热门。强调一下,很多人的需求只不过是加上个相框样的东东,但是这个“升级版”一点都不象相框那样是令人厌倦的普通设计。这些Logo让图像混合在一起。有些,象是两个传送的泡泡,它们看起来象是要把“小人”弹出来(见BlueDot的Logo),它可以象征沟通,或者 观念的混合 和 重叠的排序。另外的看起来象“交集图”(Venn diagram),展现出什么是公司的业务范围,就像 Zopa。
10. Outlines
(I think this is another way to add sophistication, 3d effect to a Logo)
Many are finding that nothing brings a Logo to the next level like a professionally done outline. These surrounding lines or shades can simply run around the text or seem to encapsulate it in a bubble, as seen in the picturecloud.com Logo. These outlines can take text and make it seem as though it's one unit. Nicely done, these effects add sophistication and a third dimension to Logos.
10. 轮廓线
(我想这是另外一个方法来锦上添花,弄点立体效果到Logo上。)
很多人发现,没有什么比用轮廓线更能使Logo看起来显得专业。这些环绕着的线或者框可以直接用在文字的周围或是看起来象塑封在一个泡泡里,就像在picturecloud.com 的Logo里一样。这些轮廓线能让文字看起来就像是一个整体。干得漂亮,这些效果的确给Logo锦上添花并有了立体感。
11. Punctuation
From smiley faces to complex illustrations, every day punctuation has gained a new life in the tech typing world of the internet. While some used to only be used to denote the f-word, they're now used in the young on-line world on instant messaging, e-mailing and teen-speak in general. Now, these symbols have jumped out of instant messaging and onto billboards as of late, with their meanings left to the imagination of customers.
11. 标点符号
从笑脸图案到复杂插图,在互联网的文字输入世界里,标点符号每天都会获得新生。当某些人习惯于只用 F-word(粗俗语言,Fxxk字头的词汇)来表达时,它们现在就被年轻人用在即时聊天,E-Mail和小青年们的日常对话里。现在这些符号从即时聊天软件和聊天室里蹦出来,带着它们的涵义留给用户无限的想像空间。